Checking whether an agency is legal is the first step in ascertaining whether an agency has all the relevant expertise, as a legal agency will not neccessarily offer all the support that clients need. Find out about the agency's owners, directors and agents, and what their areas of expertise are. You should have access to marketing, sales and negotiation experts. Check the real estate agency's references and client list. Also have a browse through their web site, because a high-quality real estate agency will invest into their online presence and appearance.
Check whether a real estate agency offers legal support. Bear in mind that a legal agency does not guarantee this, as legal support is not a requirement stipulated by the Law. Only experienced agencies with lots of completions, backed by a legal team specialising in property law, can guarantee legal support and protection to its clients.
Expert agencies have the best market insight and understanding of the trends shaping it. This means they will be able to give you informed advice, and the longer they have been operating for, the more you will be able to rely on it. An expert agency will inform the owners of precise and realistic market values of their property. Buyers will get advice on the best return on their investment.
A high quality real estate agency has to be a marketing expert. Its web site is the primary channel through which the properties are presented, and those with good web sites get more enquiries. Web sites should be attractive, user-friendy and responsive. They should be well-positioned on Google, so that the listings are visible to as many prospective buyers and tenants as possible. Agencies which keep up with trends have Facebook pages and Instagram feeds. The presentation of the flats, houses or other properties is important, as a listing with a well-written description containing all the relevant information on the property, and high quality, realistic photos, is more visible.
The employees of high quality real estate agencies are negotiation experts. Their goal should be a completion after which all the parties involved feel that they have benefited.
Saving of Time
A real estate agency saves the owners time by taking over the presentation of their property, both virtually and by doing the showings. Owners' time is also saved by the agency filtering enquiries. Buyers will be presented an offer based on their pre-set criteria, and will not waste time on viewing inadequate properties.
Besides offering marketing, useful market information and expert advice, high quality real estate agencies will offer additional services related to property transactions. Managed handovers, energy efficiency certificates, access to architects and interior designers, construction and legalisation experts, are just some of the services that high quality agencies provide.
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